Camila Cruz

Camila Cruz

About

Hey, I’m Camila Cruz. My work spans art direction, creative direction, web design, and visual design. As you may have noticed, I don’t exactly fit into one box, which is probably my favorite thing about what I do.

My second favorite? Helping people bring their ideas to life and making the whole process feel a little less overwhelming. Because running a business, figuring out what it should look like, making it all make sense, and keeping everything organized at the same time? That’s a lot. And honestly, there’s nothing more rewarding than seeing a client go from overwhelmed to excited about what we’ve created together.

Portrait supplied by Camila Cruz

Camila Cruz

Principles

I like to think good ideas start with good conversations. I ask a lot of questions (probably too many), listen, connect the dots, and try to understand the bigger picture before jumping into design. Sometimes the best part of my job is helping someone figure out what they actually want when they don't quite know how to explain it yet.

I'm a little obsessed with the details, but I also love stepping back and looking at the whole thing. I believe design should look good, feel right, and actually make sense. And while I take my work seriously, I don't think the process has to feel so serious. Good work comes from curiosity, collaboration, a little experimentation, and genuinely enjoying what we're creating together.

Services

Art Direction

Creative Direction

Web Design

Visual Design

Information

Industries

Music & Entertainment

Advertising & Media

Lifestyle & Consumer Brands

Healthcare & Wellness

Arts & Culture

Hospitality

Clients

Universal Music

Tainy

Hybe Media Latinamerica

Daddy Yankee

Karol G, Bichota Records

Meija

Trasiego Magazine

Casanova McCann

Acho Studios

New York Lottery

Cologuard

Exact Sciences

Astra Zeneca

Bank of Montreal (BMO)

Nestlé

Awards

Puerto Rico Innovation Challenge

November 2022

Let’s work together.

Let’s work together.

visuallycamila@gmail.com